Last updated: May 27, 2026

1. Introduction

What’s True Coaching (“we,” “our,” or “the Practice”) is committed to protecting your privacy and handling personal information with care and respect.

This Privacy Policy explains how information may be collected, used, stored, and protected when you:

• visit this website
• submit an inquiry or intake form
• communicate regarding services
• engage in coaching services through the client portal

By using this website or engaging with services, you consent to the practices described in this Privacy Policy.

2. Information That May Be Collected

Depending on how you interact with the website or services, the following information may be collected:

Personal Information

This may include:

• name
• email address
• information voluntarily shared through inquiry or intake forms
• information shared through written coaching submissions and communication within the client portal

Payment Information

Payments are processed securely through Stripe. Payment card information is not stored directly by What’s True Coaching.

Technical Information

Certain technical information may be collected automatically when visiting the website, including:

• browser type
• device information
• IP address
• pages visited
• basic website usage data

This information may be collected through cookies or analytics tools.

3. How Information Is Collected

Information may be collected through:

• website contact or inquiry forms
• intake or onboarding forms
• communication related to services
• the client portal provided through Practice Better
• payment processing through Stripe
• website analytics tools such as Google Analytics

Initial inquiries or administrative communication may occasionally occur through email. Ongoing coaching communication and submissions are intended to take place through the secure client portal whenever possible.

4. How Information May Be Used

Information may be used to:

• respond to inquiries
• determine service fit and onboarding eligibility
• provide coaching services and client support
• manage scheduling, forms, and communication
• process payments
• improve website functionality and user experience
• maintain administrative and operational records

Information is only used for purposes reasonably related to providing and managing services.

5. Confidentiality and Client Information

Client information and written submissions are treated with care and respect.

What’s True Coaching uses secure third-party platforms to support communication, forms, scheduling, and service delivery. Reasonable steps are taken to protect personal information and limit unnecessary access to client data.

However, no method of electronic communication or data storage can be guaranteed to be completely secure.

What’s True Coaching is a coaching service and not a licensed medical, psychological, or psychotherapy practice. Communications are therefore not protected by therapist-client privilege or other medical confidentiality laws that may apply to regulated healthcare providers.

6. AI-Assisted Administrative and Organizational Tools

In some cases, anonymized or de-identified information may be used within secure productivity or AI-assisted tools to support organizational, educational, reflective, operational, or communication-related aspects of the coaching process.

Personally identifying information is removed before use and is not intentionally shared with third-party AI systems.

Any guidance, interpretation, communication, or individualized support ultimately remains grounded in human judgment and oversight.

7. Third-Party Services

This website and coaching practice rely on trusted third-party service providers, including:

• Webflow for website hosting and functionality
• Practice Better for secure client communication, forms, scheduling, and service delivery
• Stripe for payment processing
• Google Analytics for website analytics

These providers maintain their own privacy and security practices. Use of these services may involve the storage or processing of information on servers located outside of Québec or Canada.

8. Cookies and Analytics

This website may use cookies or similar technologies to improve website functionality and better understand how visitors use the site.

Analytics tools such as Google Analytics may collect general usage information, such as pages visited or time spent on the website.

You can generally disable cookies through your browser settings if preferred.

9. Data Retention

Information is retained only as long as reasonably necessary for operational, legal, administrative, or record-keeping purposes.

What’s True Coaching reserves the right to delete inactive, outdated, or unnecessary information at its discretion.

10. Your Rights

Depending on your location and applicable privacy laws, you may have the right to:

• request access to personal information
• request corrections to inaccurate information
• request deletion of personal information where appropriate
• withdraw consent to certain uses of information

Requests may be submitted using the contact information below.

11. Age Restriction

Services are intended only for individuals who are 18 years of age or older.

This website and services are not intended for minors.

12. Changes to This Privacy Policy

This Privacy Policy may be updated periodically to reflect changes in services, technology, legal requirements, or operational practices.

The most current version will always be posted on this page.

13. Contact

If you have questions regarding this Privacy Policy or how your information is handled, you may contact:

What’s True Coaching
Québec, Canada
Email: support@whatstrue.coach